If you’re experiencing issues with broken links, consider using the AIOSEO broken link checker. It will systematically crawl your site and identify broken internal or external links. It’s normal for websites to have some broken links, and Google doesn’t inherently consider 404 errors (the error code for a page not found) problematic. Guide your visitors to the next step with clear, concise CTAs. Whether downloading a resource, signing up for a newsletter, or exploring related content, effective CTAs can reduce bounce rates by keeping users engaged.
Do you know what your target audience actually wants to know about the topics that you plan to write about? You might think that they already know all the basics about a topic like influencer marketing and want to know all the in-depth details or vice versa. Expertise refers to the credibility and experience of your author(s).
Occasional podcaster and very-much-recovering side project addict. Join me here, on ryrob.com to learn how to start a blog and build a purpose-connected business. Especially my wildly popular free keyword research tool & AI article writer.
A well-structured site can improve time on page and increase conversion rates. Ensure your content is relevant, informative, and engages your audience. Focus on keyword placement within titles, headings, and throughout your text to enhance your searchability.
Research competitors’ keywords and content
These blog posts about marketing strategies would be referred to as “spoke” content. Once you create your spoke content, link all of it to a relevant central page that can act as the “hub.” In this case, we link marketing content to the call tracking product page. This allows Google to see the relationship between your content and visualize your site in terms of subtopics. SEO for Shopify refers to the process of optimizing your Shopify online store for search engines to increase visibility and drive more organic traffic. These tools are crucial for understanding a website’s visibility and performance in search engines.
➡️ Add Engaging and Effective Text
- Keyword research on Semrush highlighting search volume and keyword difficulty.
- We then looked to see if there was any correlation between time on site and first page Google rankings.
- How hard it will be for your small business website to establish brand presence via Google search depends on several factors.
- Because you can use these keywords to improve your rank over time, which can get you onto the first page of Google search results.
- Think of it as additional content that search engines can read, that also help it understand what your content is about.
These search result pages answer specific search queries which are made up of keywords and phrases. Google’s AI is also able to understand the meaning behind each query – and therefore processes them in concepts rather than just individual words. This algorithm works similarly to the way we humans understand and process language – and is therefore called Natural Language Processing (NLP).
If your site doesn’t work well on phones, you could be missing out on a lot of visitors. These tools can help ensure that your website meets web accessibility standards. That means everyone, regardless of their abilities, can use it. Consider a hosting solution like Elementor’s WordPress Hosting.
When you search for something on Google, the search engine displays a list of relevant web pages. The order in which these pages are displayed is determined by Google’s ranking algorithm, which considers various factors to determine the relevance and quality of each page. A higher Google keyword ranking means that a webpage appears closer to the top of the search results, making it more likely to be seen and clicked on by users. Website rank finder tools work by analyzing SEO Anomaly search engine data to determine where a website ranks for specific keywords.
That said, Google still recommends adding video markup for embedded videos, even if they’re hosted on YouTube. Learning how to make YouTube videos that people love is beyond the scope of this guide. For example, the macaroni and cheese video above gets an estimated 17,400 clicks from organic search every month. We’ve also included a few bonus tips on how to use videos to get more website traffic. Practice, experiment, and continuously refine your approach to ranking questions.